Cooler Outcome

During Saturday and Sunday of the Big Game weekend, a leading adult beverage brand owned the pregame moment in store as consumers were stocking up for the Big Game by expanding their omni-channel Big Game campaign in store. Incremental sales lift Incremental transaction lift Share growth in test vs control...

Vita Coco, the leading brand of coconut water, partnered with CoolerX (formerly known as Cooler Screens) to drive awareness and sales of their coconut water products as a recovery solution resulting in a double digit increase in units sold. Increase in unit sales throughout the campaign duration Vita Coco is...

Unilever’s Talenti brand drove new product trial and incremental brand sales with CoolerX’s intent modeling. Incremental sales lift Attributed ROAS Verified impressions Brand unit share Talenti is an Argentinian-style gelato and sorbetto brand that prides itself on using the finest ingredients and classic slow-cooking process to deliver a true moment of indulgence...

Nationally recognized sports drink brand partnered with CoolerX (formerly known as Cooler Screens) to drive awareness and consideration in key markets and utilized leading 3rd party measurement company Circana (formerly known as IRI) to quantify the market wide sales impact of the campaign – beyond the four walls of the...

CoolerX (formerly known as Cooler Screens) partners with leading C-store retailer to bring innovative digital merchandising into stores and improve on the traditional consumer experience. Incremental same store sales lift for beverages Beverage transaction growth in digital stores vs non-digital stores Consumers who had positive experience with CoolerX doors CoolerX’s...

A leading sun care company utilized CoolerX’s (formerly known as Cooler Screens) in store media network to target Spring Breakers in the Sun Belt with a compelling promotion to drive incremental sales of their two sun care brands during a key seasonal timeframe. Incremental total program sales lift Incremental sales lift for...

A major gift card company promoted their gift cards utilizing compelling branding and promotional messaging on CoolerX (formerly known as Cooler Screens) empowering consumers to make more informed gift purchasing decisions and driving sales growth for the brand. Consumers engaged with the branded content while in the cooler aisle and then were compelled to select the company’s gift cards...

CoolerX (formerly known as Cooler Screens) partnered with a leading adult beverage brand to drive awareness and sales across its portfolio during the key summer season. Respected 3rd party measurement company Catalina quantified sales impact in test vs. control markets. Total Market Sales Lift Vs Control Markets Incremental Purchase Frequency...

Center store brands take advantage of existing cross-shopping behavior to engage with their consumers via CoolerX’s (formerly known as Cooler Screens) dynamic, in-store digital platform. Average sales lift across promoted products Sales lift for snacks category Sales lift for confections category CoolerX provides an opportunity for brands across all categories...

Unilever’s Ben & Jerry’s brand drove 13.5% incremental sales growth by connecting with in-store shoppers Incremental sales lift Attributed ROAS Verified impressions Brand unit share Ben & Jerry’s is a well-known brand with positive brand equity but must compete in a crowded, novelty-driven category. While loyalty-based purchases contribute to sales volume,...

A prominent adult beverage company utilized CoolerX’s (formerly known as Cooler Screens) leading in-store media network to engage with consumers and drive awareness and incremental sales of their liquor products. The brand significantly outperformed their category and drove substantial incremental sales lifts in test vs control stores. Incremental total program sales lift Incremental sales lift...

A leading ice cream brand partnered with CoolerX (formerly known as Cooler Screens) to deliver its seasonally-relevant omnichannel campaign and strengthen its brand equity with consumers.  Brand sales lift in advertised markets Brand Opinion +7 pts vs. non-exposed consumers Brand Consideration +4 pts vs. non-exposed consumers Purchase Intent +12 pts vs. non-exposed consumers Net Promoter...

A leading nutritional supplement brand partnered with CoolerX (formerly known as Cooler Screens) to deliver its seasonally-relevant, health-focused campaign inside stores in order to reconnect consumers with its strong brand equity. Incremental sales lift Unaided Brand Awareness vs. unexposed consumers Purchase Intent for ad recognizers vs. non-exposed consumers Ad Recall...

Kraft Heinz is the third-largest food and beverage company in North America with eight $1billion+ brands. The company connects with and delights consumers with their creative brand marketing. Kraft Heinz partnered with Cooler Screens to bring their brand experience in-store to reach consumers as they considered brands and purchased products...

A leading energy drink brand partnered with Cooler Screens to drive incremental sales in key markets during local festivals and events including Pride, Formula 1 and Lollapalooza. Engaging creative customized to big moments positively associated the brand within the local community and kept the brand top of mind as shoppers...

Sparkling Ice partnered with Cooler Screens to drive incremental sales across their product portfolio and differentiate against their larger competitors. Compelling creative highlighted their flavor varieties across their original and caffeinated product lines at the moment when shoppers were selecting brands and purchasing products. Brand sales lift in advertised stores...

A well-known ice cream brand utilized Cooler Screens’ leading in-store media network to engage with consumers and drive awareness and incremental sales across their product portfolio in key markets. The brand drove substantial incremental sales lifts in test vs control markets. Brand sales lift in advertised markets Creamy-er Icecream The Fat More Sprinkles New Delicious Flavors...